how many tiktok users in the philippines
Perhaps the recipe has gone viral because it seems incredibly easy, yet entirely over-the-top at the same time. The importance of the market to TikTok is clear. Most-downloaded apps of 2010s, iOS App Store and Google Play Store. These include the top account, an account featuring comedian Guo Donglin, which at this point was growing by 8 million followers per month. Going back to February 2019, 4% of marketers were using TikTok, making it the least popular platform in this regard. The hurdle remains fostering engagement in the first place. The Bloomberg data to which we refer above also gives us a gender split for select European markets. While the app already had a relatively large userbase at this point, these are relative early adopters. This comes to around 30 videos per capita in the world’s most populous country. The exception is Tencent’s Weishi, which is not far behind ByteDance’s apps. The youngest still love anime, the oldest still love to dance. Other figures, from CivicScience, pegged US TikTok penetration at 13% in March 2020, rising to 27% of those aged under 35. Advertising on rival platforms has been a key strategy for TikTok. Perhaps at this stage it will be safer to say that the end of the 10s and beginning of the 20s belong to TikTok. TikTok user growth in the US, MAUs, millions. TikTok is available in over 150 markets around the world, in 39 languages. Douyin one-week retention rate vs rival apps, percent. iResearch Consulting Group estimate that around $2 billion in revenue was brought in by these apps over 2018 (RMB 14 billion). This seems to have become more pronounced between 2019 and 2020, with Tiers 4 and 5 gaining at the expense of the top-three. Top … As we’ve seen with Snapchat – prior to its recent recovery – however, no bubble is immune to bursting – or having 10-figure sums wiped off its value following a celebrity tweet. TikTok’s daily engagement rate in the US at this point stood at 29%, which pales in comparison to Facebook’s 96%, Instagram’s 95%, or YouTube’s 95%. If we look back over 2019 monthly revenue stats, we can see figures ranging from one-tenth to one-third of what they would be one year on, month-by-month. Its figure of 6 million MAU in Indonesia and 3 million in South Korea also seem on the low side. Brand partnerships for content creation – Earning $50-150k for top TikTokers. A study published by Tencent Market Insight (cited by Sean Wang on Medium) found 48% of users who stopped using the app did so because of the lack of variety in the content published. December’s $142 million represented the pinnacle. ByteDance commanded 23% of the Chinese digital ad market in the first half of 2019 – already making it the second-biggest player in the country. Creators who are a part of this earn higher payouts than those not – naturally frustrating many users excluded from it. TikTok users by country, August 2020 estimates, millions. This is against $20 million of sales. In 2020, TikTok has risen to be the 5th ranked social network worldwide, with over 1.29 billion users shared between the app itself and China only version Douyin. Top 500 YouTube Channels. This ranges from a third in France, Spain, and Italy, to 24% in Germany, and only 18% in the UK. The Straits Times reported in May 2019 that Southeast Asian downloads of TikTok numbered 190 million. In 2020, Snapchat counted a little over 100 million daily users in the US, so TikTok did indeed remain a little way behind. Apptopia also looked at user retention back in 2018. Growth in Indian TikTok MAU for the year comes to around 50%, despite this. Some, as reported in South China Morning Post, putting themselves at risk and creating inappropriate and/or worrying content. Its appeal, therefore, is not simply limited to kids…. Teenage users, are however, the largest constituency. Indian, Indonesia, and South Korean TikTok demographics. Why are there so many tomatoes involved? TikTok has 800 million active users worldwide (Datareportal, 2020). These figures indicate a total of 100 million TikTok users across Europe. These figures also take into account ‘inactive users’ – who account for 26.2%. eMarketer’s UK figures are even lower than the US figures seen above, with the estimated figure of 8.5 million TikTok users at half the 17 million official figure (potentially 20 million with users aged under 18). In 2019, 323 million TikTok downloads came from India, 43.76% of the 738 million global installs that year. It did, however, draw level in February 2018 (the end point of this analysis) with the 25-30 bracket. The former’s videos have been viewed over 10 million times. In a recent Influencer Marketing Hub study, TikTok user profiles with 100,000+ followers have the highest engagement. In South Korea, the pattern in anything but typical. Musical.ly, it should be noted was a hugely popular app, which had topped iOS free download charts in 19 countries and counted 100 million monthly active users. This list looks at traditional celebs – we couldn’t find data that referred to influencers so it is unclear whether there are any with more followers than the below. It’s not just a battle for users. Other standard influencer marketing monetization methods include: It’s worth mentioning that in June 2020, they launched the ability for brands to run their own ads within the video-sharing giants’ app. The short format seems to lend itself perfectly to the irreverent sense of humour of the first generation of true digital natives. In all, 55% of users had uploaded a video, compared to 68% who had watched one in the past-month. Again, shopping functionality is further developed in Douyin, on which 42,000 traders from Hubei did $633 million worth of business over 2020, according to ByteDance. Top 250 from United Kingdom. TikTok user figures pertaining to certain European markets were obtained by Bloomberg in September 2020. An app that we associate more with irreverence here is the tool through which key life moments are documented. ByteDance denied reports that it hit $20 billion revenue in 2019. Out of 3.81 billion social media users, 33.85% use TikTok (18.08%) and Douyin (15.75%). In terms of content, the app prioritises an in-house curated feed over an accounts-followed feed. 3.1M Fans. Selling merchandise or launching your own service/location/music etc. Besides the advertising campaigns and pandemic, there were some key countries and territories behind the sudden leap of installations: According to AppAnnie, ByteDance’s app managed to rank #7 for all-time downloads. The greatest growth over this period came in the 25-30 demographic, which has more than doubled to come to account for nearly a quarter of users, overtaking the 31-35 bracket of users in late 2017. On the other hand, there is no questioning the levels of screaming fandom that are possible for those using TikTok, and previously Musical.ly, as their medium. Despite the dizzying entanglement with the Trump administration where nationwide ban threats emerged due to potential security risks, the US has been a vital growth area in both revenue and users. While the audience on TikTok is big, it doesn’t span every demographic—yet. The percentages listed here are drawn from another data set and do not quite tarry with those above. Overall, 44% of TikTok’s downloads occurred in 2019, totaling 738 million installs. In November 2019, TikTok ran a talent contest entitled All-Star Southeast Asia. Comscore stats show us the average time spent with both the web and app versions of TikTok by US users per month. Indeed, in August 2020 President Donald Trump issued an edict demanding US firms stop doing business with TikTok within 45 days. This represents a 25% increase year-on-year. More up-to-date data from QuestMobile shows a distinct tilt toward lower tier cities, with both Tiers 4 and 5 accounting for over a quarter of Douyin users in 2020. We are also given a demographic break down of users in Japan. Bloomberg notes that aspects of the presentation from which this information was obtained pertain only to adult TikTok users; the wording is not entirely clear as to whether this applies to total user numbers. They seem fairly relaxed about things, with a majority feeling comfortable about the global economy, and the environment alike – levels 1.32x and 1.31x greater than average. ByteDance’s revenue target for 2019 was to double 2018 revenue to $14.8 billion. In terms of age, the best represented age group here is the under 25s, who account for nearly a third of users. With no clear monetisation strategy in place, how ByteDance approaches this in the run up to any IPO will be of great concern to industry observers and potential investors. In South Korea and Indonesia, we see a slight tilt towards female users. Unsurprisingly, TikTok users slammed the way Letterman handled the interview. Other sources put it higher: at between $200 million and $300 million. TikTok 2020 revenue by month, USD millions. These stats date back to late 2018, however – it is unclear if the ratio of creativity to spectating has remained in this proportion as the app has grown more popular. Dublin, Singapore, and London have been touted. Sources: SensorTower 1, SensorTower 2, InfluencerMarketingHub, Mediakix, TikTok, Statista 1, Statista 2, AppAnnie. Out of 4.57 billion monthly active internet users, 28.22% use the video-sharing service by Bytedance, TikTok (15.07%), and Douyin (13.12%). The above, however, is just one set of stats. These are the top hashtags used today in terms of popularity, however, you’ll get lost in the sheer number of posts. TikTok downloads dropped off in the second half of the year, due to the ban in India, dropping year-on-year. RMB 2 billion ($287 million) in red envelopes (money parcels sent during the Chinese New Year period) was also sent over Douyin over this period.
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